Automate or die working (your choice)

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19/10/2025

Thanks to new software and artificial intelligence (that thing many still think is only good for getting bad therapy for free), today you can automate everything from emails to, well, almost your entire life. And me? Being a stubborn self-taught type, I started learning Python on my own. But right in the middle of that noble struggle, it appeared: Zapier. And let’s just say… it was like going from chiseling stone to driving a German excavator with GPS. A revelation as intense as if Eric Cartman had realized he could monetize his laziness.

I’m not sure if I’m truly free yet, but I do know that thanks to automation, my time belongs to me a little more every day. While I enjoy a beer with a friend or spend time with my family, the plugins on Lunova Marketing and our clients' [plugins/websites] are updating themselves and doing their job all on their own (just to name one example). With pure logic and good mental wiring. The more you automate, the more free time you buy yourself. And that, my friend, you can't get on Amazon.

I don’t want to be stuck to a chair from 9 to 5 as if the soul came with a barcode. I'm skipping that part of the system (or of a work culture that glorifies burnout like it's an Olympic medal). I want more free time. And yes, I know I’m a bit weird, because sometimes I use that free time to study or work on other things… but that’s the point: you get to choose what to do with your time.

And if I’m making it happen, so can you. Automation isn’t just for geniuses or programmers living in neon-lit basements. It’s about curiosity, about wanting to make life simpler. And above all, understand that if you’re in entrepreneurship, every minute you save is pure gold.

Nowadays, knowledge is everywhere, free, floating all over the internet. You’ve got YouTube tutorials, courses, communities, forums… you just have to search and be willing to learn. So start automating, even if it’s just the basics. Explore, make mistakes, try again. You don’t need to know everything, just enough for your time to start working for you, instead of the other way around.

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